Skip to content
What Is Amazon PPC? Prolific Zone
The Ultimate Guide to Amazon Pay-Per-Click Advertising
The Rise of Recruitment AI and Machine Learning
AI can change the recruiting landscape for HR professionals by providing them with a tool that can save time and reduce bias, making it easier to find the best professionals and level the playing field for all candidates.
A/B Testing Amazon Listings
How to Start Increasing Sales on Amazon by Implementing A/B Testing Unfortunately, there are no 3rd party tools that perform true A/B testing on Amazon, since we can’t have duplicate listings. True A/B tests need to run simultaneously so times and dates don’t affect performance. But some Amazon seller tools perform before-and-after tests, like SellZone. Example: Listing A […]
Selling Your Products on Walmart Marketplace
Walmart Seller Central and how to manage it
Start Selling On Amazon
Introduction: What is Selling on Amazon? Amazon is the world’s largest online store, and it has a huge marketplace for sellers. Amazon is the place where people can buy anything, from books to groceries to clothes and electronics. Sellers of all kinds are welcome on Amazon, as long as they are following the rules set […]
What is Amazon FBA Business?
What Is An Amazon FBA Business? It’s safe to say that if you have not personally purchased goods from Amazon, you certainly know people who have. The internet retail giant is a massive player in the modern world of commerce and has become even more so in the past year as high street retailers […]
The eCommerce Agency Story
The eCommerce Agency Story A description of the company and the products/services we offer At Prolific Zone, we manage seller accounts on Amazon, Walmart, and Shopify.Businesses hire us to manage and grow their brands online using your eCommerce expertise, from product launches, marketing campaigns, store development, SEO, and even customer support.Prolific Zone is a Full-service eCommerce […]
What is Private Label?
WHAT IS PRIVATE LABEL? (Short Version)Private labeling a product means you are putting your brand (label) on a product manufactured by a 3rd party manufacturer, therefore making it your own. (Extended Version) Private label selling is when you purchase generic products, normally for a very reduced price and in bulk from another manufacturer, and […]
Amazon PPC and Sponsored Ads
Amazon PPC and Sponsored Ads Amazon Pay Per Click ACOS: Advertising Cost of Sale. ACOS measures the performance of Amazon’s Sponsored products campaigns. ACoS shows how much of every dollar earned with ads was spent on the ad campaignThe lower the ACOS the Higher the profit) The formula of ACOS :Ad Spend / Revenue * […]
What is ACOS on Amazon
Amazon advertising is a very popular and effective way to reach customers through advertising campaigns. The key metrics that matter with Amazon advertising are, ACOS (Advertising Cost Of Sales), return on ad spend or ROAS, cost per click or CPC, impressions, click-through rate or CTR, and of course conversions (In this case the conversion is […]